IBM Think 2018 & 2019

Think is IBM's yearly, global conference and product showcase, attracting 50,000 attendees. It's a place where business relationships are opened and sales are closed. My team worked with IBM Z and IBM Supply Chain to create eye-catching, entertaining interactive experiences. The experiences were used by subject-matter-experts to facilitate conversations with potential customers and drive them to relevant next steps in their sales journeys.

Design team: Johanna Peterson, Amr Alchalati, Kurt Edwards